Carlocate.com Gen Y website
Carlocate.com is a one-stop shop for online car shoppers. From what car to buy, where to buy it, the price to pay, it has an extensive car inventory using interactive media, stories and research tools
CarLocate.com Gen Y site provided a unique experience for the Gen Y car shoppers. A 2010 research study by Pew highlighted Gen Y – the generation born between 1980 – 2000 – as the largest market of prospective car buyers. The site targeted this generation by providing ready tools for their car buying experience – technically immersive, socially enabled and highly interactive!